6 November 2014 by CRM The Praxa Blog

By Steve Liliopoulos Competitors today can quickly imitate techniques, adopt same technologies and go blow for blow in matching your productivity improvement initiatives. This is why it is so important to have a single view of your customers. built better and lasting relationships with your customers by keeping on top of what is important. Most…

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6 November 2014 by CRM The Praxa Blog

The cost of sales will always be higher selling to new customers compared with current customers. Research shows that it costs you up to six to seven times more to acquire a new customer. So why not make customer retention a focus in your organisation and make it the best it can possible be. One…

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